Between 1998 and 2001, Comedy Central produced and televised the annual roasts of the New York Friars' Club. After the original five-year agreement expired, the network began producing their own roasts in the same spirit. The first, featuring roastee Denis Leary (and produced by Leary's production company, Apostle), aired on August 10, 2003 and was the most watched program in the channel's history, excluding episodes of South Park.
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